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about us
Our Story: Founded by Fans, for Fans
The Fan Jersey Co. was born from a matchday problem shared by millions: how do you faithfully represent your club when you're miles away from the San Siro, the Stadio Olimpico, or the Allianz Stadium? As dedicated Serie A fans spread across the globe, we grew frustrated with the limited access to the jerseys we loved. While official channels have their place, we saw a need for a dedicated, agile, and fan-centric hub—a place that understood the culture, the history, and the deep personal connection behind the shirt.
We are not a corporate entity of any football club. We are an independent collective of supporters, entrepreneurs, and logistics experts who united to build a bridge between the heart of Italian football and its international fanbase. We started by sourcing jerseys for our own collections and for friends, ensuring every item met our high standards for quality and authenticity. That small circle grew into this global project. Our story is simply about fans helping fans celebrate their passion, no borders attached.
Our Core Idea: The "Collective" Explained
Our name is our promise: The Fan Jersey Co. Everything revolves around the fan. The term "Collective" is central to our identity. It represents two fundamental ideas:
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We are a Collective of Fans: Our team, our values, and our decisions are driven by people who live and breathe calcio. We operate with a fan's mentality, not just a retailer's.
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We Serve a Global Collective: Every customer is part of our global community. We believe the strength of Serie A lies in its worldwide family of supporters—from Naples to New York, Bergamo to Bangkok. We exist to serve and strengthen this collective, providing the shared symbol (the jersey) that unites us across distances.
We embrace our independent status. It allows us to celebrate all clubs equally, respond with agility to what fans want, and foster a community space focused purely on shared passion, free from any single club's commercial directives.
Our Product Promise: Authenticity in Spirit & Commitment to Quality
As an independent retailer, we are transparent: we are not an official club store or licensee. However, our commitment to providing trustworthy, high-quality products is absolute.
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Authenticity in Spirit & Detailing: We specialize in sourcing jerseys that are faithful representations of what is worn on the pitch and in the stands. We focus on accuracy in design, badges, colors, and manufacturer specifications. We avoid and do not offer counterfeit or "fan version" replicas that compromise on these critical details. The items we curate are the same specifications available through general retail channels in Italy and Europe.
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Curated Quality & Integrity: Every jersey in our collection is handpicked by our fan-led team. We have strict quality checks for materials, stitching, and print integrity. We understand that a jersey is a treasured item—it should feel right, last long, and honor the club it represents. We stand behind the quality of every product we ship.
Our Service: A Global Experience for the Calcio Fan
We've built our entire operation to serve an international audience seamlessly.
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Borderless Shopping: Our platform is designed for clarity and ease, no matter your location. We offer transparent pricing with costs and import duties calculated upfront, multiple secure payment methods, and reliable worldwide shipping through trusted partners.
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Fan-Centric Support: Have a question about sizing, a kit's history, or delivery timelines? You're speaking to fellow fans who get it. Our customer care is knowledgeable and empathetic, aimed at solving your problem quickly.
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Curated Discovery: Beyond just current season kits, we often source classic and iconic jerseys that resonate with fans. Our selections come with context—because we believe every shirt has a story worth knowing.
Building The Collective: More Than a Store
Our ultimate goal is to foster connection. As an independent collective, we have the unique opportunity to build a community that celebrates Serie A as a whole.
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Inclusive Platform: We create content and engage in conversations about all clubs, celebrating the league's drama, history, and unique culture. Our social channels are spaces for all fans to share their passion.
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Celebrating Shared Passion: We highlight fan stories, iconic moments, and the cultural tapestry of Italian football, always focusing on what brings us together: a love for the game.
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The Collective's Voice: We actively listen to our community to guide our collections and initiatives. This is your platform as much as it is ours.
Our Vision & Mission
Our Vision: To be the most trusted and passionate independent destination for the global Serie A collective, where every fan can find the perfect jersey to express their allegiance and connect with a worldwide community.
Our Mission: To empower Serie A fans worldwide by providing seamless access to high-quality, authentic jerseys through a fan-driven service. We are dedicated to building a vibrant, inclusive community that celebrates the culture, history, and shared passion of Italian football, one jersey at a time.
You're Not Just Buying a Jersey. You're Joining the Collective.
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